Exhibitor Information

The 2021 Exhibit Hall Layout Is Now Available. Click to enlarge and expand the image. Questions? SLATE staff will be located at the entrance of the hall.

The SLATE convention is the largest education technology convention in Wisconsin. For over 10 years, we have provided a space to showcase, present, analyze, and explain the use of technology in education. Over the course of three days, educators of all backgrounds and expertise levels gather to learn about the newest in education technology, as well as practical tips and tricks to implement in their schools and districts.

Exhibit with us and engage with educators and school leaders who are on the front lines of school technology.

The 2021 SLATE Expo Hall is SOLD OUT! Please contact Kathy Gilbertson at kathy@awsa.org to be placed on a waiting list. 

Booth Options and Furnishings

Show Information:

Show Date: 12/7/21
Venue: Kalahari Resort & Convention Center, Wisconsin Dells, WI
Convention Center: Suites I-VIII
Exhibitors Set-up: 12/6/21 6:00-8:00 pm; 12/7/21 7:00-9:00 am
Show Hours: 12/7/21 9:30 am – 4:30 pm
Peak Times: 9:30-10:10 am; 12:15-12:45 pm; 1:45-2:15 pm
Tear Down: 3:35 pm

The standard booth will be approximately 8 feet deep X 10 feet wide, with a draped back wall 8 feet high, side dividers 3 feet high, one 6’ skirted table identification sign and two chairs. Additional exhibit furniture can be brought in by the exhibitor or requested from Valley Expo Services. A schedule of prices will be included in the exhibitor information packet emailed to all exhibitors in advance of the convention. Shipment of crates and cartons for storage must be prepaid and sent to Valley Expo Services. They will receive, store, deliver the booth, remove and return crates and cartons at the exhibitor’s expense. Further information, including electrical and internet costs, will be sent with Valley Expo’s exhibitor packet.

Valley Expo and Displays 6320 Monona Drive Madison, WI 53716 Phone (608) 221-4100 Fax: (608) 221-4165 www.valleyexpodisplays.com

For more information please see the Valley Expo Exhibitor Service Kit.

Single Booth

The Cost per Single Booth $650

Cost includes one booth in the location of your choice and ability and you may bring two exhibit hall attendees. 

*Only one company is allowed per purchased booth. If more than one company is found sharing a booth you will be contacted and the second company will also have to pay the booth fee as well.

Double Booth

The cost per Double Booth $1,300

Cost includes two booths in the location of your choice and ability and you may bring four exhibit hall attendees. 

Premium Double Booth

The cost per Premium Double Booths $1,500

Located in the middle of the high traffic “action” areas. Only four are available. Cost includes two premium booths and you may bring five exhibit hall attendees. 

Each year, SLATE sponsors enjoy the visibility and recognition provided throughout the convention in online, print, signage, and face-to-face opportunities. Attendees include: 

  • Teachers and School Members
  • Principals/Associate Principals
  • District Administrators and Directors of Curriculum and Instruction
  • Library Media Specialists
  • IT Coordinators

Review all of SLATE’s sponsorship opportunities and contact Kathy Gilbertson at kathy@awsa.org or at 608.241.0300 for more details.

Theater Showcase Sessions

Looking for a way to showcase your products? Register for SLATE’s Exhibit Hall Session Theater Showcase. The theater, located in a large section of the exhibit hall, provides the opportunity for presentations and demonstrations of the ways in which our students and schools can use technology tools to advance learning and make educators’ jobs simpler so they can focus on teaching and leadership. You can register for one of these sessions as part of your exhibitor registration. Please Note: These are not “sales pitches”; rather they are presentations that will provide valuable information about your chosen product/topic. There is a limit of 6 presentations.  Theater Showcase pricing is $400

Advertise in the Convention Program

Every year, over a thousand superintendents, principals, IT, and other school leaders attend the SLATE Convention. There is no better way to familiarize your business or organization with these school decision-makers than to exhibit at SLATE and advertise in our Program. As an exhibitor at the SLATE Convention, we welcome and encourage you to advertise in our SLATE Program. Ad space is limited. SLATE Program This publication is the comprehensive program of our SLATE Convention. It is distributed to all attendees and presenters. It serves as a directory of the Convention with reviews of all sessions and listing of each exhibiting company with its booth number. The ad is due November 1.

Full Page Ad

  • Cost: $650
  • Full Page, Full-Color Ad
  • Two Available

Half Page Ad

  • Cost: $325
  • Half Page, Full-Color Ad
  • Two Available

Fourth of a Page Ad

  • Cost: $200
  • 1/4 Page, Full-Color Ad
  • Four Available

Other Information

Cancellation Information

All payments made to SLATE/WFEA under this application shall be deemed fully earned and non-refundable in consideration for expenses incurred by SLATE/WFEA and SLATE/WFEA’s lost or deferred opportunity to provide display space to others. If SLATE (in person) is canceled by SLATE due to COVID-19, we will offer all vendors the opportunity to exhibit virtually. If this option doesn’t work for the vendor, we will refund fees, minus $50 administrative fee.

Ethical Standards: Meeting the Regulations as School District Staff and Vendors

School district employees are public employees required to abide by a strict code of ethics. Ethics codes generally prohibit officials from accepting:

  • Items or services of substantial value.
  • Anything of value that could reasonably be expected to influence the official’s vote.
  • Anything of value that could reasonably be considered a reward for official action.

A local public official may accept meals, refreshments, and the like without charge that are provided, sponsored, and/or sanctioned by the conference organizer. For complete information, please reference Wisconsin Ethics Law.

If you have any questions or concerns about these standards or how they are enforced we encourage you to contact SLATE staff. 

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